PSA Article Notes

The article on how to make an effective PSA had a lot of common sense in it, but there were a few ideas which I would not have realized if I had not read the article. I have decided that I will use less music in my PSA than I previously would have, because the article especially complained about the overuse of soundtracks. I will also try to keep my commercial's vocabulary regular and normal, so the audience won't mentally toss the advertisement aside as just "another commercial". The wording will be normal, but also try and give a sense of emotion, as well as relate to the viewer so they will feel a more personal connection to what the PSA is talking about. Most of these things would not have occurred in my PSA if I hadn't read this article, so I think it will be better because of it.